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Business & Leadership
Two companies. One standard.
I combine strategy, systems, and sales leadership to drive real results. Here is what that looks like in practice.
Warranty
Protection people actually understand
As VP & General Manager, I lead a team committed to providing the best protection, support, and value in the vehicle service contract industry.
That means contracts written to be read, claims handled by people who pick up the phone, and dealer partners who never have to apologise for the product they sold.
- Dealer partnerships built on training, not pressure.
- Claims support that treats the shop as a partner.
- Coverage education so the customer knows what they bought.
A-Protect team photo
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First Class Reputation visual
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Reputation
Your reputation is the whole business
I built First Class Reputation to help businesses take control of their online presence, protect their brand, and build trust that drives results.
In automotive especially, the review page is the new showroom floor. Most owners are losing deals to a reputation problem they do not know they have.
- Review generation from customers who were genuinely happy.
- Brand protection when something goes wrong publicly.
- Trust that converts, measured against real sales numbers.
How I lead
Systems, then people, then results
High-performing teams are not an accident and they are not a personality type. They are a process.
Diagnose honestly
Most underperformance is a broken process wearing a people problem as a disguise. Find out which one you actually have.
Build the system
Clear expectations, a repeatable process, and numbers everyone can see. Ambiguity is what kills sales teams.
Coach the people
Training is not a one-day event. It is a weekly habit, and it is the difference between a team and a headcount.
Hold the standard
The standard you walk past is the standard you accept. That applies to leaders first and everyone else second.
Let's build what's next.
Advisory, consulting, or a straight conversation about what is not working. Start wherever you are.